Job Description

Position: Senior Brand & Graphic Designer - LATAM
Type of Contract: Independent Contractor
Working Hours : US CST business hours
Salary Range : $2.800 - $3.300 USD

About the client
Our client is a U.S.-based company that designs, manufactures, and supports high-performance automatic car wash systems. They offer both soft-touch and touch-free options, with a focus on durability (using stainless steel), high throughput, and strong return on investment for businesses like car dealerships, gas stations, and car wash investors. 

About the role
We are seeking a highly skilled and experienced Senior Brand & Graphic Designer responsible for developing, maintaining, and executing brand identity systems, marketing assets, and landing page layouts.

Responsibilities:

• Create and manage full brand identity systems including logos, color palettes, typography, iconography, and brand guidelines.
• Develop marketing materials: brochures, one-pagers, social media graphics, event materials, and ads.
• Design responsive landing pages, website layouts, and digital assets in collaboration with developers and marketers.
• Maintain and enforce brand consistency across all materials and platforms.
• Prepare print-ready files, coordinate with printers, and ensure production quality control.
• Participate in creative brainstorming sessions, mood-boarding, and concept development.
• Maintain organized design systems and asset libraries.
• Present design concepts and incorporate feedback from internal stakeholders.
• Collaborate closely with marketing, content, and strategy teams to align creative direction with business goals.

Requeriments:

• 5+ years of experience in graphic, brand, or visual design (agency or in-house).
• Strong portfolio demonstrating branding, digital, and print design.
• Expert-level proficiency with Adobe Creative Suite (Illustrator, Photoshop, InDesign).
• Skilled in Figma, Sketch, or Adobe XD for digital layout and web mockups.
• Deep understanding of typography, color theory, and layout composition.
• Knowledge of print production, responsive design, and digital optimization.
• Excellent communication, organization, and time management skills.
• Ability to manage multiple projects and deadlines simultaneously.

Preferred Skills

• Motion design or animation (After Effects, Lottie, Premiere).
• Illustration or custom iconography creation.
• Familiarity with HTML/CSS or collaboration with web developers.
• Experience creating and maintaining design systems and brand guideline libraries.
• Leadership or mentoring experience within creative teams.
• AI Tools & Capabilities (Preferred)

• Proficiency or experience using AI-assisted creative tools (for image, video, or identity generation)

• Familiarity with or experience using AI tools for marketing materials
• Ability to judge, refine, and “humanize” AI-generated output so that final assets feel polished, and on-brand
• Ability to integrate AI-generated drafts into production workflow, iterating and optimizing rather than relying on them as final
  
   

Tools & Technology

• Adobe Creative Cloud: Illustrator, Photoshop, InDesign, (optional: After Effects, Premiere)
• UI/UX Design: Figma, Sketch, Adobe XD, InVision, Zeplin
• Collaboration & PM Tools: Notion, Asana, Trello, Slack, Miro
• Productivity & Presentation: Google Workspace, PowerPoint, Keynote
• File Management & Design Support: Acrobat, Color Proofing tools, FontBase, or equivalent

Ideal Candidate Profile

This person is both strategic and hands-on. A designer who can envision a complete brand identity and bring it to life through beautiful, functional, and consistent execution. They thrive in a collaborative environment and have an impeccable eye for detail, composition, and storytelling through design.

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